GLACIEL RESEARCH A faceless, evidence-led post-click studio.

Turn one active Meta ad into a matched mobile landing page.

One active ad becomes one complete landing-page direction in five business days: copy, section order, mobile-first Figma, and a responsive HTML prototype.

5 business days after kickoff €490 fixed · one revision
Paid social ad Paid social ad for Solviva gut support gummies with the highlighted promise Feeling off in your gut
Mobile landing page Mobile landing page continuing the same gut support promise with an orange highlighted headline

Problem

Your top ads should not all land in the same place.

Most teams run dozens of active ads, but only a few landing paths. So every winner gets pushed back to the same page.

Before Every ad sent to the same generic PDP
After Each angle gets its own tailored LP
Before
Meta ad screenshot for the Nomæ creator energy story
Energy story
Meta ad screenshot for the Nomæ GLP-1 practitioner proof angle
Practitioner proof
Meta ad screenshot for the Nomæ midlife bloating angle
Midlife bloat
Generic Nomæ product page used for every winning ad angle
Same generic page
2.1%baseline CVR
After
Meta ad screenshot for the Nomæ creator energy story
Energy story
Personalized Nomæ landing page continuing the creator energy story
Creator LP
2.7%↗ +29%
Meta ad screenshot for the Nomæ GLP-1 practitioner proof angle
Practitioner proof
Personalized Nomæ landing page built around practitioner recommendation proof
Proof LP
2.9%↗ +38%
Meta ad screenshot for the Nomæ midlife bloating angle
Midlife bloat
Personalized Nomæ landing page continuing the midlife bloating angle
Angle LP
3.1%↗ +48%
Before Three winning angles collapse into one generic PDP.
Meta ad screenshot for the creator energy story
Energy story
Meta ad screenshot for the practitioner proof story
Practitioner proof
Meta ad screenshot for the midlife bloating story
Midlife bloat
Generic product page receiving every winning ad angle
Same generic page
2.1%baseline CVR
After Each angle keeps its own promise, proof, offer, and CTA.
Creator energy ad angle
Energy story
Creator energy landing page
Creator LP
2.7%+29%
Practitioner proof ad angle
Proof story
Practitioner proof landing page
Proof LP
2.9%+38%
Midlife bloating ad angle
Bloat story
Midlife bloating landing page
Angle LP
3.1%+48%

Conversion

Send the ad.See the page it should have landed on.

The free entry is simple: one public ad link is enough to start. Add the current page if you have it. If the opportunity is real, we reply with a private preview and the paid sprint turns it into a complete landing page direction.

Ad link Page optional Free preview Paid sprint if fit

Public links are enough. The first reply is about the mismatch and the page direction, not a platform pitch.

Mobile landing page hero with product, offer, and proof hierarchy
Mobile landing page hero with skincare product framing and conversion copy
Mobile landing page hero with strong product promise and CTA flow
Mobile landing page hero with product-led visual hierarchy
Mobile landing page hero with offer, product proof, and above-the-fold CTA
Mobile landing page hero for a daily flower essence ritual with a diet-related headline and ritual CTA

Story continuity

Keep the story alive after the click.

They clicked for a specific promise. The page should continue that same buying story.

Ad Promise starts here
Julie Wellness Sponsored
At 40, I finally felt like myself again.
Not because I changed everything. Because one daily ritual made the mirror feel kinder.
UGC-style wellness creator selfie holding a burgundy shaker bottle outdoors
Generic PDP Story lost
Aura Day generic product detail page with product image, price, quantity selector, and add to cart button
Product matchesmotivation disappears
Matched LP Story continued
Aura Day ad-matched landing page continuing the 40 plus energy story with product bundles, discount proof, reviews, and a daily ritual call to action
Keep the story alivesame proof, offer, CTA

Examples

3 ways the click breaks.

The issue is rarely the product. It is the buying story changing too soon.

Ad promise losing its story when the page turns into a generic product explanation
Story interruptedOpen full image

Let's do the math

When traffic gets expensive, CVR becomes margin.

The hard part is getting an ad to win attention. Once it does, even a small conversion lift on a proven high-spend angle can move revenue without buying more traffic.

€75k Monthly spend concentrated on winners already proving demand.
2.0% → 2.5% Not a miracle. Same persona, offer, language, and proof after the click.
€22.5k/mo Potential revenue left on the table before repeat purchase, margin, or LTV even enter the model.
Receipt-style calculation comparing a generic LP with a VIP matched LP: €75,000 top-ad spend, 2.0% to 2.5% CVR, and €22,500 potential revenue left on the table per month.

What you get

From one top ad to a page you can actually test.

The first step is a private preview. The paid sprint is the focused product: 1 ad -> 1 complete LP direction your team can build from or test.

Step 1 card showing one parent bedtime paid social ad, the current Moonberry kids bedtime gummies page, and the input checklist.
Step 2 card showing the ad-matched Moonberry landing page preview continuing the parent bedtime story across desktop and mobile.
Step 3 card showing the sprint handoff, optional build support, and optional batch next decision.
One active ad Page if available Private preview Sprint scope

Optional visual add-on

Carousel-ready visuals for higher-intent landing paths

A custom carousel when the page needs more proof.

When the page needs more proof, add a focused carousel around the same ad angle.

  • Packshot to full set
  • Routine and proof frames
  • Before / after assets
  • Comparison visuals
  • Reusable across LP, PDP, email

Not the core offer - scoped only when the page needs assets

Carousel frame with product set and proof badges
Carousel frame showing product use and benefit claim
Carousel frame explaining a simple routine
Carousel frame explaining product modes
Carousel frame with product education visual
Carousel frame with proof and usage frequency
Carousel frame with day one and day thirty comparison
Carousel frame with close-up before and after proof
Carousel frame with comparison table
Carousel frame with expert recommendation quote

Later, after the sprint

Batch the angles after one path works.

The platform/system comes later. First, prove the workflow on one ad. Then organize more angles, pages, screenshots, results, and decisions in one place.

Build faster

Preview more angles before committing to a full build cycle.

Track cleaner

Ads, LP variants, screenshots, results, and decisions together.

Learn over time

Every winning ad teaches the next LP what to lead with.

Before: messy sheet Spreadsheet tracking many landing page tests before the system is organized
After: clean app A/B Cards dashboard organizing variants, screenshots, and decisions by client

Quick fit check

Have one ad worth testing?

Send one active ad link. Add the current page if you have it. If there is a real mismatch, we reply with a private preview path and the sprint scope.

Ad link is enough to start. Add the current page if you already have it; it helps us make the preview sharper.

Proof

Page work that looks closer to a real buying path.

Selected work and page concepts show the same craft behind the sprint: clearer promises, tighter proof, better page order, and sharper buying confidence.

Long-form skincare landing page sequence with proof, mechanism, routine, reviews, and buy section
Full LP sequence Promise, proof, mechanism, routine, reviews, and buy section in one real page flow.
Anonymized mobile landing page direction
Mobile LP path Long-form buying story.
Anonymized proof-led PDP hybrid layout
PDP hybrid Proof-led product framing.
Anonymized product carousel visual
Carousel frame Benefit and proof sequence.
Anonymized paid social creative direction
Ad creative Angle and promise clarity.
Anonymized ecommerce landing page hero direction
Anonymized ecommerce landing page hero
Anonymized claim-led carousel frame
Anonymized ecommerce buy box
Anonymized vertical paid social creative
Anonymized product carousel frame
Anonymized product buy box
Anonymized paid social creative
Anonymized product carousel visual

Portfolio range: full LP sequences, LP heroes, PDP sections, buyboxes, carousels, static ads, and proof-led sales moments.

Fit

Is your ad ready for its own landing page?

Good fit

  • Active paid socialMeta, TikTok, or creator traffic already running.
  • One ad worth testingSpend, comments, traction, or a clear hunch from your team.
  • Need a fast LP testA focused page direction before a larger build.
  • Tired of PDP mismatchFor founders, media buyers, and growth leads.

Not yet

  • No active ad yetNo ad, winner, or clear angle to map from.
  • Brand work firstYou need a redesign before acquisition testing.
  • Looking for guaranteed liftThis creates a clearer test, not a promise of results.
  • Need full implementationShopify build is scoped separately from the pilot.

FAQ

Everything a growth team needs to know before sending an ad.

Is this for my brand?

Yes if you are a DTC brand with active paid social, a product page, and one ad angle worth testing beyond the PDP.

Do I need a winning ad?

You need a real reason to test it: spend, CTR, comments, sales, creator traction, or a hypothesis your team wants to isolate.

What exactly do you do?

We review the ad first, then use the current page when available to identify where the click loses intent and show the page direction that should continue that buying story.

What do I get in the free preview?

A mini mismatch audit and a first private hero/LP direction, enough to see whether the ad deserves a dedicated landing path.

What is the paid sprint?

The Ad-to-LP Sprint turns one active Meta ad into one complete testable LP direction: conversion copy, section order, mobile-first Figma, a responsive HTML prototype, handoff notes, and one focused revision.

How is it delivered?

You receive a mobile-first Figma direction and responsive HTML test link, plus the page copy, section order, proof path, CTA flow, and handoff notes. Shopify implementation is a separate scope.

How long does it really take?

Five business days from written scope confirmation, usable inputs, and payment. The exact due date is written before checkout is sent.

What does it cost?

The first-page sprint is a fixed €490 paid in full. We confirm fit, scope, inputs, and the exact delivery date in writing before sending checkout. No call is required.

What happens after I submit?

We review the ad, use the current page if you included it, then reply with fit, preview direction, sprint scope, delivery window, and quote. Then you decide whether to start.

Why trust Glaciel?

The work comes from CRO, landing-page, paid-social, PDP, offer, and proof work across 50+ ecommerce brands.

Can you help with implementation?

Yes, as an add-on. The sprint gives your team a clear page direction first; Shopify/Liquid section support, HTML implementation, or new visual assets are scoped separately.

What is not included?

No full store redesign, no platform setup, no unlimited asset production, no full photoshoot replacement, no unlimited revisions, and no guaranteed lift claim from a preview.

Ad-to-LP Sprint

Send the ad. We confirm fit before checkout.

What you'll get back

  • 1Written fit decisionWe verify the ad, destination, and whether one matched page is the right test.
  • 2Fixed scope and due dateExactly what is included and the five-business-day delivery date.
  • 3Secure €490 checkoutSent only after the scope and date are agreed in writing.
  • 4Testable handoffFigma, responsive HTML link, copy, section order, and one revision.

No-call application

Apply for the €490 sprint.

No call or account access required. We reply with a written fit decision, fixed scope, and due date before any checkout.